What Makes Meme Better Than Conventional Marketing Strategies?

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Image source: brandyuva.in

To succeed in social media, your website needs to be engaging, influential, and fun. Images and videos than text more drive people. So, if you want more traffic, focus on posting graphical content that will interest your users. Memes are one of the best examples of graphical content that won’t just appeal to your audience but also compel them to share among their social circle. Let us learn more about the usefulness of memes for a social media website.

Why Does Social Media Value Engaging Content?

There are several websites on social media. Each vying for attention, more user traffic, and fan followership. Due to this tough competition, it is becoming very important to design social media content that interests users. This is the key to creating more engagement on social media. Only when there is more user engagement, a website will get more followers, likes, and shares on the content. PutPut.net is the highly visited place on the web that sources fresh and trending meme videos and images.

This is a fact that people love to visit and revisit a website that provides them with real entertainment.  The addition of content relevant interactive and funny images, videos, and text may make your content more engaging and easily understandable for readers. A meme is one of the best ways to create engagement among viewers on your blog post.

More About Meme Concept

A Meme is basically a format that uses content relevant graphics that improves viewer interaction both on the website as well as on social media. Due to its shareable nature, a business can get vast exposure on the web.  #PutPut #LustigeBilder #pr0gramm are some of the pages that show you how thoughtful use of a meme can result in immense visibility of a business.

How is Meme Marketing Different From Regular Social Media Advertising?

There are several reasons why meme marketing yields greater returns than a social media marketing strategy. Meme makes people laugh and generates happiness. They start from one location and travel to several people and thus create a wave of fun and laughter. People love to share such content. It has been seen that websites that post their content with relevant memes are more appreciated and visited than the ones that post basic content.

Another reason is that people love to share fun-based content more than text-based content. So, if your business post has a supporting meme, then there are greater chances for it to be shared across social media. With more likes, shares, and comments on your blog post, there are greater chances that the visibility and fan followership of your business will also increase.

Looking at the power of memes in marketing, around 80 % of the total social media content contains them. Memes are made to offer value to users in an entertaining way. This does the trick to drive more customers to a business and make social media marketing successful.

  • Unlike regular advertising mediums, Memes are refreshing.
  • They have more potential to connect to a broader section of people (existing and target consumers)
  • They have the ability to lighten the hearts of people.
  • They are stress-relieving and pleasant.
  • They are a method that aims at benefitting from shared knowledge that results in generating maximum engagement from the viewers.
  • It incites shares and reports across social media that help advocate your brand.
  • They offer more engagement with the audience.
  • Unlike sponsored content, a meme doesn’t sound overly promotional. They are used to make the viewers laugh while giving them a general reference to the business brand.
  • When used in business marketing, a meme makes it easier to show company culture and brand personality effectively.