Running a business is no easy feat, especially when it comes to choosing the right eCommerce platform. Thankfully, BigCommerce makes it simple for entrepreneurs to start selling online. With its scalability, integrations, marketing tools, and an uptime guarantee, BigCommerce is a top choice for entrepreneurs worldwide. Also, BigCommerce easily allows you to focus on growing your business while it takes care of the rest.
In this guide, we’ll cover everything you need to know about using BigCommerce as your eCommerce platform, from setting up your store to managing orders and marketing your products. We’ll also delve into the features that make BigCommerce stand out from the competition, including its scalability, integrations, and marketing tools. So, let’s get started and learn how to run a successful online business with BigCommerce.
What Makes BigCommerce Stand Out From Its Competitors?
As more and more businesses turn to eCommerce and start selling their products and services, competition for the best eCommerce platform becomes fierce. However, BigCommerce has managed to stand out from the competition with its impressive range of features that make it a top choice for businesses. So, Let’s now explore their features together:
- User-Friendly Interface: The platform has a simple and intuitive layout that makes it easy for businesses to navigate and manage their online store with its unique feature of being user-friendly. So, even if you have little to no technical experience, you’ll find that using BigCommerce is a breeze in today’s digital world.
- Built-In Marketing Tools: This is one of the most useful features that BigCommerce can also offer your business. With its range of built-in marketing tools, you can increase your online visibility and drive more traffic to your site.
- Scalability: BigCommerce is highly scalable, making it a great option for multisize businesses. With advanced inventory management tools, customizable checkout experiences, built-in analytics, and more, BigCommerce allows you to easily level up your operations as and when required.
- Integrations with Third-Party Apps: Another feature that sets BigCommerce apart from the competition is its extensive list of integrations with third-party apps and services. This eCommerce platform makes it easy to connect with Facebook Shop, Amazon Seller, Mailchimp, and more. Also, including payment gateways and shipping providers. This means that you can automate tasks to access additional functionality, which may not be available within the platform itself.
- Security and Reliability: BigCommerce is committed to ensuring the security and reliability of its platform. The platform is fully PCI compliant and offers a range of advanced security features like two-factor authentication and fraud detection and prevention. This means that you can trust that your customer data is safe and secure, which can help to build trust and confidence with your audience.
- Customer Support: BigCommerce offers excellent customer support to help you succeed online. With its dedicated account managers and 24/7 technical support, your business can get the help it needs even in emergencies.
Thus, with its scalability, top-notch security, and fantastic customer support, BigCommerce is an excellent option for businesses aiming to establish a successful online store. Once you have decided to go for BigCommerce, let’s discuss how to get started with it.
Consider These 5 Steps To Get Started With Your BigCommerce Store
To start a business with BigCommerce, you first need to sign up for an account. Making use of its 15-day free trial can help you test out the platform before committing. So, after you’ve signed up, you’ll be taken to the BigCommerce dashboard where you can start setting up your online store smoothly. Here are the 5 steps for your to follow:
Step 1: Set Up Your Store
One of the great things about BigCommerce is how easy it makes your setting up process for an online store. The platform has a wide range of templates and themes that gives you a chance to properly design your store. However, if required, you can also use the BigCommerce editor to make changes to your store’s overall design.
Now, coming to the main picture—when setting up your online store, it’s important to think about your target audience and what they’re looking for in an online shopping experience. You need to make sure your store is easy to navigate, and that your products are displayed in a way that’s visually appealing and informative to its customers.
Step 2: Add Products To Your Store
After you’re done setting up your online store, it’s time to add products. BigCommerce makes it easy to add products, with a user-friendly interface where you can also add product descriptions, images, and pricing. Just remember to include detailed descriptions and high-quality images, which may help your customers make an informed purchasing decision the next time they buy a product from your store.
Step 3: Manage and Fulfill Orders
Managing and fulfilling orders is an essential part of running an eCommerce business. BigCommerce makes your management process easy by handling orders and tracking inventory levels. Moreover, you can also set up automatic order notifications to keep your customers informed about the status of their orders.
However, when fulfilling orders, it’s important to have a reliable shipping and fulfillment process in place. BigCommerce integrates with a wide range of shipping and fulfillment providers, making it easy to choose the right option for your online business.
Step 4: Market Your Online Store
A key to driving traffic to your online store is what defines the word ‘marketing’. With BigCommerce, you can get a wide range of marketing tools and integrations to help you reach your target audience as well. One of the most effective ways to market your BigCommerce store is through social media. BigCommerce integrates with social media platforms like Facebook and Instagram, making it easy to create and manage social media campaigns too.
Furthermore, BigCommerce also has an in-built email marketing tool that allows you to send targeted email campaigns to your customers. Hence, this can be an effective way to promote new products, sales, and special offers.
Step 5: Manage Your Business Finances
Along with marketing your products, managing the business finances also play a crucial part in running a successful business. With BigCommerce, you can easily manage your finances and track your sales and expenses. The platform also integrates with popular accounting software like QuickBooks to help you bring all your finances to one place.
However, getting started with your business might be a tedious task as you have to update your store and also focus on increasing its sales. So, partnering with trusted BigCommerce development companies like CodeClouds can help you get access to custom BigCommerce solutions and so much more at value prices. This way, you can easily focus on accelerating your business goals while they look after the rest.
Conclusion
Getting started with BigCommerce is easy and straightforward. With its user-friendly interface, powerful features, and excellent support, BigCommerce is a great option for anyone looking to start an online store. Whether you’re looking to migrate your existing store to the BigCommerce platform or starting fresh with it, the five steps discussed above cover almost everything you need to succeed with BigCommerce. So, why wait any longer? Just sign up for a free trial today and enjoy its benefits!
