People buy almost anything on the Internet. Online shopping has become the new normal and eCommerce businesses are investing in this field a lot. In this article, we highlight the top 7 eCommerce development trends for 2021 to develop a robust website with excellent functionalities.
Voice Commerce
Popularity of smart speakers is increasing, according to research smart speaker users will rise to 18% by 2021 worldwide. This is a new way of shopping in 2021. So you can consider voice commerce in your eCommerce web development strategy for more significant ROI. To make your eCommerce site ready for voice search, you have to start with optimizing content for voice queries, adding voice skills to Google Assistants and Amazon Alexa, and implementing voice-based navigation on your app or website.
Social Commerce
Nowadays, social media platforms allow shoppers to get the best deals. Online ads let people know about products in a more convenient way on social media platforms and follow links to buy the desired products. This year, social commerce will remain one of the hottest eCommerce market trends that will impact the eCommerce web development industry. So this is a trend that you cannot miss out on while developing a website.
AR/VR
The evolution of AR and VR technologies has revolutionized many industries including eCommerce. Today, with AR technology, shoppers can visualize products in the real world to understand whether a product meets their demands. When, with VR technology, online stores can offer an in-store experience and provide greater details to help customers make the right decisions. AR and VR technologies remove hurdles in online shopping and is an excellent trend for eCommerce 2021 too.
Omnichannel Selling
Today, people buy products on Amazon, eBay, Facebook, and many other online platforms. Omnichannel selling has become a key trend in 2021 to consider in your eCommerce development strategy. To improve the omnichannel experience you should optimize the site for mobile devices or invest in a PWA, offer personalized customer experience, using tools like SAP Commerce Cloud.
AI in eCommerce
Artificial Intelligence has taken the pace in a few years with the evolution of better algorithms and it will rise as one of the significant eCommerce development trends in 2021 too. AI helps eCommerce businesses analyze sales channels and customer behavior to ascertain the best time, price, and place to list their products. So, it boosts the sales and marketing efforts of businesses.
Increase in Mobile Shopping
Today, no business can ignore mobile optimization when it comes to eCommerce web development due to the increasing dominance of mobiles worldwide. Mobile-optimized websites will be still the hottest trends in 2021. eCommerce website with a pleasing experience on both desktops and mobiles has become essential to stay competitive and derive hefty revenues.
PWA
Another trend that is becoming very popular in the eCommerce industry is PWA or Progressive Web Apps. Instead of developing high-cost native mobile apps, eCommerce businesses can take advantage of PWAs for a better mobile experience. A PWA is the best way to improve sales and enhance the customer experience in your online stores.
Wrapping up
You can choose the best eCommerce development company to build a cutting-edge online store and take your business to new heights with the latest eCommerce development trends. If you are considering Shopify development services, then visit https://www.vtlabs.org and we will help you to fully update your website or build a new one with all the newest features.
