42% of the U.S. workforce has been working from home full-time since the start of the coronavirus pandemic, according to one Stanford University study. However, while some people will return to in-person work as the vaccine becomes more widely available, some work from home methods such as video conferencing may be here to stay. Added to its benefits in cutting transportation costs when it comes to business meetings, here are just three innovative ways that the communication method will change the way we do business.
The benefits of virtual reality
While not currently mainstream, virtual reality is certainly one major way that video conferencing has the potential to change for the better. Through innovative technology, those present in a video conference can enjoy a much more realistic experience that can make them feel like they’re at an in-person meeting — no matter where in the world they may be. In turn, this will help to enable further keys of face to face communication, such as eye contact. The HoloLens is one headset that can make this into a reality by the use of holograms that can be viewed via the headset, thus giving a realistic meeting experience.
A new routine — and workplace culture
Perhaps one of the biggest things that video conferencing has changed (and will continue to change) is how it’s led to a positive change in routine for so many businesses with employees working from home. For example, because facial expression and tone of voice make such a difference in workplace communication, impromptu video conferences give way to a new work culture, where the tool is used to resolve discussions more efficiently than can be done through text. In fact, Megan Berry, Vice President of Product for Octane AI, notes that video is an essential foundation for workers to come together as a team, and actually mandates regular video check-ins with employees as a result.
Along with the increase in video conferencing frequency, workplace etiquette has evolved as well. In addition to high quality video and audio, those taking part in video conferences may also pay more attention to their personal appearances in order to bring a formal feel to the otherwise casual at-home environment. This may include the use of a formal color scheme uniform, or even simply including jewelry in their look. For instance, if you’re going to lead a video conference, wearing a new pair of earrings will frame your face, making your appearance more formal, and boosting your confidence without dominating the screen.
Productivity enhancing features
Productivity enhancing features are yet another thing to look forward to in the future of video conferencing and business. This can be done through tools like transcription, translation, and integrations with productivity focused apps/software. Gamification is another innovative development to look forward to as well. Gamification, or the use of game design elements into non-game context, has the potential to bring engaging features to video conferencing — including interactive activities, and points and reward systems. While these elements will certainly make the average business meeting much more appealing to those in attendance, they also bring benefits in terms of enhancing engagement, thus translating into heightened levels of productivity.
With more and more people working from home, video conferencing has become a staple communication tool. However, there are a number of ways that the technology may continue to evolve for the better — such as through gamification features, a change in routine, and even virtual reality integration.
